What is Threads? What You Need To Know About the New Social Media Craze

Just when we thought we’d seen everything on the social media landscape, here comes another new social platform created by Meta. Introducing Threads! Threads debuted seemingly randomly on Wednesday, July 5th with its earliest adopters asking, “What exactly is this?” As the day went on, you may have seen Instagram friends begin posting their Threads…

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Your 8-Step Marketing Checklist for Your Next Launch

Are you getting ready to launch a new product, service, or book into the world? There’s no doubt that making your masterpiece public can be an exciting endeavor. But if you don’t have a well-planned marketing strategy, all your hard work may fall short! Whether you’re a first-time author or starting a second business, we…

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4 Unique Ways to Use Tik Tok As An Author

Over the last few years, TikTok has taken the social media world by storm, offering a creative platform for sharing short videos. The platform has officially become a staple for most social media users.  But while it’s often associated with entertainment, TikTok can also be a powerful tool for authors to connect with potential readers…

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The 4 Most Important Things to Include In Your Instagram Bio

These days, most brands promoting online have made Instagram a part of their marketing strategy. As a local business, you may use Instagram to show off your latest products or events. As an author, Instagram may be the platform you use to talk about your writing and share snippets of your work. But while what…

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These Are the Marketing Emails You Need for Your Next Book Launch

When it comes to launching your new book, you already know that marketing plays a crucial role in spreading the word and generating buzz. And one of the most effective marketing strategies? Email marketing, of course!  Here at Red Bird Social, we regularly work with both new and seasoned authors on the launch of their…

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8 Best Instagram Accounts for Marketing Tips & Ideas

As an author, marketer, or business owner, you probably wear a lot of different hats as you grow your brand. You don’t have a lot of time, so you want to make sure you’re headed in the right direction with your marketing. Thankfully, Instagram is full of helpful accounts that can help you stay on…

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5 Signs That It’s Time to Hire Marketing Help

As you launch your business or grow your platform, you’re likely to wear a lot of hats and have many responsibilities. One of the biggest responsibilities is marketing your product or service to potential customers. But, there may come a time when you realize that you need help with your marketing. Whether you don’t have…

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Want to get verified? Good news may be on the way.

If you’ve ever tried to get verified on Instagram or Facebook, you know how difficult and time-consuming the process can be. In the past, the only way to get verified has been to meet a set of strict requirements, including having a large following and having a number of press features. But all that is…

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Is Instagram Moving Away From Video in 2023?

Over the last few years, it’s become very clear that video is king when it comes to online content. What began as only a focus for Youtube expanded to Instagram Reels, Facebook Reels, TikTok, LinkedIn videos, and more. Over the last year, engagement and views have skyrocketed on video content more than anything else on…

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