Unleashing the Power of Video: Elevating Your Organic Instagram Reach

In the ever-evolving realm of social media marketing, Instagram stands out as a powerhouse platform for engagement and brand visibility. With over a billion active users, mastering Instagram’s algorithms is crucial for maximizing organic reach. Amidst the myriad of content formats, video has emerged as a game-changer, offering unparalleled opportunities to captivate audiences and boost…

Read More

5 Reasons why Video Content is So Powerful for Authors

In the ever-evolving realm of social media, finding innovative ways to connect with your audience is key. But with so much noise out there, it can be hard to keep up! While traditional methods like sharing quote graphics still hold value, there’s another dynamic tool that’s waiting to take your online presence to new heights…

Read More

4 Great Marketing Ideas to Try for 2024

It’s safe to say at this point that change is the only consistent thing in the ever-changing digital landscape. Because of this, staying ahead of the curve in your marketing strategies is vital, whether you’re a first-time author or a small business. Right now, innovation and creativity are the keys to capturing your audience’s attention…

Read More

How to Create Quality Content That Boosts Your Business

Are you struggling to create content that actually helps you to grow your business? As the Internet becomes a more and more competitive place, you should know that you’re not alone. With new platforms, algorithms and trends popping up all the time, plenty of brands, businesses and authors just like you are struggling to figure…

Read More

6 Key Benefits of Paid Advertising on Social Media

Are you thinking about using social media to advertise your business? If so, paid advertising may be the way to go. While social organic reach can be effective, it’s becoming more and more difficult to get noticed on platforms like Instagram and Facebook. In this article, we’ll share four key benefits of diving into paid…

Read More

What Not to Do on Social Media in 2024

Are you looking to grow your brand or small business using social media in the upcoming year? While the potential is limitless, the rules of social media are constantly evolving. This means there are certain dos and don’ts that you should follow to ensure your efforts are worthwhile. As we prepare for the new year,…

Read More

7 Best Online Courses to Boost Your Marketing Skills

Whether you’re launching a business or promoting your next book, you won’t want to skip out on marketing and promoting your work! Here are 7 of the best online courses to boost your marketing skills.  In today’s digital age there are so many things that go into promoting and selling our work besides the creation.…

Read More

3 Time-Saving Canva Features You Didn’t Know You Needed

These days, there is one free tool online that most businesses and creatives could no longer go without (including our Red Bird Social team). That tool – is Canva. Today, we want to share some newer time-saving Canva features you may not be using yet! Using Canva for Business Over the last few years, Canva…

Read More

Which Social Media Platform Is Right For Your Brand?

Have you ever wondered which social media platform is best to focus on for your brand or small business? We’ve created this quick and easy quiz to help you find out!  Take this short quiz where we’ll help you determine the right platform to connect with your audience and grow your brand or business. Let’s…

Read More

What is Threads? What You Need To Know About the New Social Media Craze

Just when we thought we’d seen everything on the social media landscape, here comes another new social platform created by Meta. Introducing Threads! Threads debuted seemingly randomly on Wednesday, July 5th with its earliest adopters asking, “What exactly is this?” As the day went on, you may have seen Instagram friends begin posting their Threads…

Read More