5 Marketing Updates to Make in 2023

Are you ready to take your marketing game up a notch for 2023? With the holiday season and a new year on the way, this is the perfect time to start strategizing the moves you’ll take to establish, build or grow your platform in the new year. If you’re not sure where to start, don’t…

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What You Need to Know About UGC and How It Can Help Your Business

One buzzword that you may be hearing a lot about right now in the online space is UGC. But what exactly is it? And is UGC something that you should consider using to promote your business and brand? Whether you own a small business, or you’re a first-time author, there are definitely ways that you…

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3 Brilliant Ways to Promote Your Book as an Indie Author

If you’re an indie author, you know that promotion is the key to the success of your book. After all, if no one knows your book exists, how will they ever find it? While traditional publishers often help with marketing and promotion for their authors, there’s never been more opportunities for indie authors to do…

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Get To Know Twitter Spaces

We’ve spent a lot of time lately talking with our clients about marketing strategies for Tik Tok, Instagram, and email. But there’s one social platform we haven’t discussed lately that deserves a second look. That’s right. Today we’re circling back to talk about Twitter. Twitter initially launched in 2006 as a social platform where users…

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How To Know If LinkedIn Marketing Is Right For You

Here at Red Bird Social, we spend a lot of time talking about how to grow your social media presence on the big two: Facebook and Instagram. We’ve even spent a good amount of time covering what it looks like to grow your brand on Tik Tok and through an email list. But one often…

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The Very Beginner’s Guide to Making an Instagram Reel

By now you probably know about or have seen countless Instagram Reels popping up on your social feed online. Reels seem to be everywhere at the moment – and for good reason.  These short, entertaining videos often feature trending audio and music that is helping content creators and brands get found by thousands of new…

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How a Competitor Analysis Can Boost Your Marketing

There’s no doubt that building your own brand or platform is hard work. To be successful, the process takes time, effort, and maybe most importantly – strategy.  Yet one of the most overlooked tasks in building your brand that’s often overlooked is keeping an eye on your competitors.  Occasionally keeping an eye on what other…

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