How to Create Quality Content That Boosts Your Business

Are you struggling to create content that actually helps you to grow your business? As the Internet becomes a more and more competitive place, you should know that you’re not alone. With new platforms, algorithms and trends popping up all the time, plenty of brands, businesses and authors just like you are struggling to figure…

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3 Unique Email Marketing Strategies to Try in 2024

Over the last few years, we can hardly keep up with how many times we’ve heard people say that email marketing is dead. But as the statistics prove, there’s nothing that could be further from the truth. In fact, email marketing revenue is estimated to reach almost 11 billion this year.  Yet as the Internet…

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6 Key Benefits of Paid Advertising on Social Media

Are you thinking about using social media to advertise your business? If so, paid advertising may be the way to go. While social organic reach can be effective, it’s becoming more and more difficult to get noticed on platforms like Instagram and Facebook. In this article, we’ll share four key benefits of diving into paid…

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What Not to Do on Social Media in 2024

Are you looking to grow your brand or small business using social media in the upcoming year? While the potential is limitless, the rules of social media are constantly evolving. This means there are certain dos and don’ts that you should follow to ensure your efforts are worthwhile. As we prepare for the new year,…

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The Ultimate Guide to Author Websites: A Step-by-Step Tutorial

Over the last few decades, the way that authors promote their work has changed tremendously. Long gone are the days of just hoping to sell your books in a local book store and watching the sales roll in. Now more than ever, the Internet is a must-have for your marketing strategy.  Having a strong online…

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8 Easy Branding Strategies to Set Your Brand Apart

Whether you’re an author, speaker or small business owner, you probably already know that today’s marketplace is crowded. Because of this, knowing how to set your brand apart from the competition is crucial for success.  In our competitive digital world, your branding matters more than ever in claiming the attention of your audience, growing your…

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7 Best Online Courses to Boost Your Marketing Skills

Whether you’re launching a business or promoting your next book, you won’t want to skip out on marketing and promoting your work! Here are 7 of the best online courses to boost your marketing skills.  In today’s digital age there are so many things that go into promoting and selling our work besides the creation.…

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3 Time-Saving Canva Features You Didn’t Know You Needed

These days, there is one free tool online that most businesses and creatives could no longer go without (including our Red Bird Social team). That tool – is Canva. Today, we want to share some newer time-saving Canva features you may not be using yet! Using Canva for Business Over the last few years, Canva…

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Which Social Media Platform Is Right For Your Brand?

Have you ever wondered which social media platform is best to focus on for your brand or small business? We’ve created this quick and easy quiz to help you find out!  Take this short quiz where we’ll help you determine the right platform to connect with your audience and grow your brand or business. Let’s…

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What is Threads? What You Need To Know About the New Social Media Craze

Just when we thought we’d seen everything on the social media landscape, here comes another new social platform created by Meta. Introducing Threads! Threads debuted seemingly randomly on Wednesday, July 5th with its earliest adopters asking, “What exactly is this?” As the day went on, you may have seen Instagram friends begin posting their Threads…

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